Publications

EcoPinion

Understanding your customers

Consumer surveys examine the “green gap” and consumer perceptions and preferences.

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EcoPinion / February, 2017

Puppies to Hunting Dogs: Leveraging Utility Customer Capital for Return on Customer

Written by: Jamie Wimberly

The “Annual State of the Customer Survey in the Utility Sector” is a survey of 1,000 Americans conducted late last year. The annual survey is conducted in collaboration with the […]

EcoPinion / January, 2017

Prepay Energy: Past the Tipping Point and Scaling Up for Success

Written by: Jamie Wimberly

EcoPinion Consumer Survey Report No. 28 is focused on questions relating to prepaid energy service. The charts display statistically-valid data from a sample of households in the U.S. Prepay energy […]

EcoPinion / January, 2017

The Best Service for Utility Customers with the Least

Written by: Jamie Wimberly

EcoPinion Consumer Survey Report No. 27 is focused on low income consumers. The charts display statistically-valid data from a sample of households earning less than $50,000 per year. We conclude […]